So if you are thinking about creating a new ad, you may want to check out this site. Ad Yapper has developed a site where consumers can rate ads (liked, hated, or meh). You also have the ability to comment and interact with fellow consumers. It’s an interesting idea; I personally think this is WAY more useful for the advertisers. Their BLOG is pretty funny, with things like a list of worst Thanksgiving ads. Check it out, it may help you in your ad creation!